Hey everybody,

I was asked to write a monthly column for Foodservice Consultants Society International. In my first piece I explain why the pandemic will not change the fact that authenticity is crucial for restaurants looking to attract young consumers.

I also briefly address some of the problematic aspects of the concept of authenticity in restaurants and food. Foor a deep dive into the subject, you can read my lengthy essay about it.

Starting next month, we will also post the text of the articles on this blog.

One Love,

Marius | 1520